I like it and it is a very good tool. But I mainly focus on small businesses, and I often find SEMRush a bit expensive. Plus, I do SEO and not SEM, and I'd pay less for a plan with SEO tools only. I recommend to do a trial first: the keyword and page analysis are amazing and I think they are really helpful when it comes to optimize every page of a website. Plus, SEMRush competitive analysis allows you to compare the SEO/SEM/domain strenght etc. performances of several websites of your choice, so that you can take action and improve your rankings.

Even though you may be running a pretty good backlinking campaign in a bid to get backlinks from highly reputed sources you can’t control the sites linking back. Also some website you may not want to be affiliated with in any way. So, to protect your website from being penalized because of being affiliated with so-called “bad websites” the backlink tool can help you find and disavow those links.


Guess I’ve overlooked more than a few things that SEMRush has to offer. I’ve used it here and there in the past, primarily for PPC projects for me or a client. Content marketing is more of a foundation than a tactic for me personally. Looking like SEMRush can make things easier for me in regards to content research/marketing. Good guide and insights Matthew. Work smarter, not harder, right…
Stunnig Matthew what an amazing giveaway, i always read your posts, they are so informative and you honesty about how to make money and with which programs.. but this a real semrush guru account to blow to competition away. I am just a beginner in the world blogging, internet marketing and making money online! I would love to be one of the 3 lucky one that would be really great but luck has to be on my site and you have almost 400 people/fans who also love to win this exclusive giveaway… thanks Matthew for giving us this chance to play with the real guru’s and learn the strategies and tactics
Backlink Geolocation: Do you have any idea how to know where the backlinks are coming from to your website geographically speaking? SEMRush’s Backlinks tool provides you with geo distribution widgets like pie charts, graphs and a world map that will give you the answer to this question. It is invaluable information for anyone doing local SEO. The data is sorted by IP address, the number of links from each IP, the way they are distributed by country and top-level domains.
If you are interested in having the SEO Audit Tool on your web platform, you can have a free seven day trial of it. By embedding this tool directly on your page, you can generate great leads from your users by seeing their websites or the websites they are interested in. From here, you can target a more specific audience and see great improvements in your conversion rates!
Hi, Brian. Thank you for the great article. I have a question about the part about 4 website addresses. Ours currently is set to https://www., and we would like to change it to just an https:// as the main website. Will this hurt our current link profile, or will everything stay the same? This might be a foolish question, but we are a bit worried. Thank you.
Quick tip: While doing keyword research with SEMrush, do not select the keywords with search volume more than 1000 per month, as they require a lot of efforts to get required traffic for your site. Choose the keywords between 500 to 1000 per month search volume (or even below) so you can get top 3 or at least first page rankings even if you’ve a new website. 

Spying on competitors have become the norm these days. Without knowing what and how your competitors are doing, it is difficult for a marketer to decide on a marketing technique that will not only drive traffic but also enable conversion. When it comes to website ranking, only paid ads do not serve the purpose. Although paid ads are a quicker way to come to limelight, organic search results are what actually ensure yours stability in the market. Tools like SEMrush helps in digging out the tiniest information about your competitors and thereby, improve your search ranking considerably.
Quick tip: While doing keyword research with SEMrush, do not select the keywords with search volume more than 1000 per month, as they require a lot of efforts to get required traffic for your site. Choose the keywords between 500 to 1000 per month search volume (or even below) so you can get top 3 or at least first page rankings even if you’ve a new website.
This isn’t the only tool that mines Google Autocomplete. There’s also KeywordTool.io, but that restricts results to ~700 keywords. Infinite Suggest is another alternative. But, despite the name, it doesn’t seem to find anywhere near the number of keywords that Keyword Sh*tter finds. And there are tons of other Google Autocomplete miners, too. Google “google auto suggest tool” for more. There’s also this tool from SEOChat. It mines autocomplete suggestions from Google, Bing, Amazon, and YouTube.
Many websites rely on other traffic generation methods such as traffic from social media, email, referrals, and direct traffic sources over search engines. For sites like these, SEO errors aren’t as important because search engines aren’t their #1 traffic source. For a smaller website, a couple of errors can have a much bigger negative effect than those same errors on a larger website.
SEMrush is an extremely popular SEO software which encompasses a host of tools for social media, website audits, rank tracking, etc. It is considered the gold standard when it comes to competitive analysis features. The features provide users with valuable information about their competition, link building, display advertising, organic search, and paid search. All that information allows you to see how well the competition is performing which in turn helps you decide which are the best strategies to use in your own SEO campaigns. Plus, it shows why some of the competition is doing poorly so that you can avoid what clearly isn’t working for them.
After the audit has been completed, your team will be invited to a presentation in which your SEO specialist will talk through the findings and recommendations. The Three Deep SEO team will walk you and your team though the roadmap to completion so you know what to expect and when. In addition, you will receive a comprehensive analysis of your site’s health. All of these are customized to you and your specific situation.

I purchased SEMRush last week and completed a Site Audit I couldn’t believe my site had so many problems. The only problem I have is that there are a lot of recommendations but no instructions on how to fix them. For example, the software advised me to use follow links on my posts instead of the No-follow links, several duplicate contents, meta description problems etc. Do you have nay ideas I can use to rectify the SEMRush problems?


We consider the backlink checker the single most advantageous tool for anyone who wants to improve their backlinking strategy. It also helps you view sources of referral traffic so that you’re aware precisely as to where they are coming from. Not to mention the fact disavow traffic or backlinks from spammy websites. Speaking of spammy websites the backlink checker helps keep you up to date on the latest backlinks, and if you spot a series of links from bad sites, there is a good chance someone is running a malicious campaign against you. So, you have the opportunity to stop it before Google ends up sandboxing your website.
A recent survey of SEO experts from around the world asked about their favorite SEO tool. A total of 50 experts were surveyed out of which 30 of them recommended using SEMrush. It continues to be recommended as the best keyword research and competitive analysis tool on the market. While our above-mentioned review is pretty comprehensive and outlines every feature that SEMrush has to offer you’re really not going to know if this is the right tool for you unless you use it. But most people wouldn’t want to pay 99.95$ just to trial run software or tool they haven’t used before, and that’s where we can help you.
In our experience, the Lead Generation tool is pretty useful but perhaps most if you’re running a SEO business and want to collect sales leads. What it does not tell you is which pages were crawled. So, you better prepare an answer to this question just in case a prospect asks. Though in our experience it is a pretty useful tool which is packaged in an easy to use interface.
There’s a reason why over 2 million people worldwide are using SEMrush. The reason is SEMrush gives you access to a ton of tools that you can use to find traffic generating keywords, analysing your competitors sites, find and fix your website SEO related issues, check out the top performing keywords and pages of your site, compare domains, track your keyword rankings and the list goes on.
Under “Top Organic Keywords” section when you click full report, you are allowed to checkout only first 10 results. It helps me understand which keyword is sending maximum traffic to my competitor’s website. I analyse the keyword for its competitiveness if in case I want to target it. Alternatively, using it as a seed keyword, I perform keyword research through Long Tail Pro.
Many websites rely on other traffic generation methods such as traffic from social media, email, referrals, and direct traffic sources over search engines. For sites like these, SEO errors aren’t as important because search engines aren’t their #1 traffic source. For a smaller website, a couple of errors can have a much bigger negative effect than those same errors on a larger website. 

General SEO research for writing new content pages on my company's website and looking at keyword gaps compared with competitors. It is very beneficial to see quick results and nice to be able to compare various domains in one view. An SEO tool is necessary when auditing pages on your site or other sites. I use it now internally, but used to work at an agency where I used it on websites in many different industries. It works well across different industries and has not lacked in terms of collecting more bizarre, unique terms.

Spy On Competitors’ Best Performing PLAs: Which of the competitions’ product listing advertisements are showing up the most on Google? What do the ads look like, well that’s where this tool can help. The PLA Copies report shows you copies of the competitions’ advertisements via Google’s Shopping. You’ll see each ad as well as the number of keywords that bring up those ads in Google Shopping Results. This allows you to pick up the top performing ads used by the competition, analyze how they work, and you’ll know what Google prefers the most and then use them for yourself. The tool’s filters allow you to sort data by Product Price or Product Title. Plus, you can narrow the search to ads that are relevant to your business. Also, all reports can be exported in CSV, XLS and CSV formats.
Ranking data is updated on a fairly regular basis and is extremely accurate in regards to where you’re ranking for the keyword. It will allow you to see how well all that SEO hard work is paying off and if it is not then you’ll learn to retool it for better effectiveness. Plus, you can track competitor’s keywords and compare that with yours. It can be seen as a sort of your website vs. the competition joisting for better ranking.
The SEO Content Template helps to boost and streamline your ability to write optimized content. The template is created by using the targeted keyword and continues to monitor your article’s SEO value as you keep writing. Obviously, there is nothing much to it but still happens to be a must-have tool if you’re writing a lot of SEO content for clients or your own websites since it speeds up the process.

Pavan, I would suggest you to give a try to it. Its a win-win situation for you as you will have free access to SEMrush pro version worth $47 for 14 days and you are not going to lose anything. If you like it, continue using it. With the kind of features SEMrush is offering, there is no alternative as such. With SEMrush, you can track 500 keywords with Pro version (price $99.95) and with Moz, you have to pay $99 for tracking 300 keywords only. So feature wise, SEMrush is much better than Moz or any other SEO/SEM tool available in the market.


Recommended Keywords: In my opinion, this is the most important feature because it is hard to rank for a given keyword without using related keywords a couple of times. So, you can’t rank a plumbing page without mentioning water, pipes, and faucets. It recommends keywords which are marked in gray and once they are used those keywords turn green. That’s an excellent visual indicator of which keywords were used.
Spying on competitors have become the norm these days. Without knowing what and how your competitors are doing, it is difficult for a marketer to decide on a marketing technique that will not only drive traffic but also enable conversion. When it comes to website ranking, only paid ads do not serve the purpose. Although paid ads are a quicker way to come to limelight, organic search results are what actually ensure yours stability in the market. Tools like SEMrush helps in digging out the tiniest information about your competitors and thereby, improve your search ranking considerably.
Offer Details: Offer expires 9/30/2018 (midnight Pacific Time), and is available only to qualified advertisers who meet the following eligibility criteria: Open to new and verified Bing Webmaster Tools account holders who own their own Website and open a new Microsoft Advertising account; a “new” account is one that has been open fewer than 30 days prior to the date of coupon redemption. Your account will be evaluated daily to verify you meet the eligibility criteria. When criteria is met, a Microsoft Advertising coupon will be sent to each qualified advertiser by email in approximately 3 business days from date of verification. See full offer details here.
SEMrush was originally created to provide e-commerce entrepreneurs with a host of powerful tools which they could use to boost their marketing efforts. The tools focus on every aspect of marketing like PPC, SEO, content marketing, keyword research, SERPs, backlinks, content marketing, social media, etc.  We provide a complete and detailed analysis of each tool and feature in the context of how it helps businesses improve their reach and consequently do more business below.
Step 3: Here you can check your blog audit status like Health Score, On-Page SEO checker, Social Media Tracker, Backlink Audit, Organic traffic Insights and Content Analyzer, etc.Step 3: click on the First box (Site Audit), you will get the complete audit details like Errors, Warnings, and Notices. Step 4: Hit on Errors and Warnings then check the problems and follow their guidelines on How to Fix? Your site health improves automatically.
Here’s where SEMrush pro free account comes in handy. When you enter any of your competitor’s website URL in the backlink section on SEMrush, it gives you the details of the Page Score (newly launched this feature), the titles of the backlinks and URL’s of source along with all the additional details like Anchor text, External links and Internal links to the URL you enter.
Spy On Competitors’ Best Performing PLAs: Which of the competitions’ product listing advertisements are showing up the most on Google? What do the ads look like, well that’s where this tool can help. The PLA Copies report shows you copies of the competitions’ advertisements via Google’s Shopping. You’ll see each ad as well as the number of keywords that bring up those ads in Google Shopping Results. This allows you to pick up the top performing ads used by the competition, analyze how they work, and you’ll know what Google prefers the most and then use them for yourself. The tool’s filters allow you to sort data by Product Price or Product Title. Plus, you can narrow the search to ads that are relevant to your business. Also, all reports can be exported in CSV, XLS and CSV formats.
Finding the right keyword is extremely essential when you are trying to reach your target audience via organic search engines. This feature helps you dig out the keywords that can help you increase and improve your search engine ranking. Along with that, you can also know the content strategy your competitor might be using to drive the organic traffic to their website.

SEMrush is hands down the best tool for keyword research. I love that you can do competitor analysis and find the keywords people are searching to go to your competitor's site. You can add all your projects in one big dashboard and see a quick overview of your keyword rankings (I do this every other day to check if my sites were penalized/keywords dropped). The reporting feature is also a great alternative to Google Analytics and we send automated reports to our clients.


Setting up the SEO Writing Assistant is pretty easy and is available at present only for the Google Chrome browser and WordPress. It is compatible with Google Docs which is a good start. To begin with, you need to head over to the download page, log-in (if you don’t have an account one will need to be created), choose to install the browser plugin and activate it post installation.
Absolutely love their keyword research tool. Its phrase and related keywords reports give some really good suggestions and the metrics make it possible to decide upon not just the focus keywords but also some related keywords which make way for a strong keyword strategy. And, the fact that they are building a separate mobile database for keywords is also amazing.
I really like the projects you can set up in SEMrush. We have a lot of different solutions so I create projects for each one with specific keywords. Then I used the project dashboard to see how that set of keywords is ranking, trending, SEO suggestions, social etc. I also like that within the project you can see specific landing pages and what keywords are ranking for that landing page.
I like it and it is a very good tool. But I mainly focus on small businesses, and I often find SEMRush a bit expensive. Plus, I do SEO and not SEM, and I'd pay less for a plan with SEO tools only. I recommend to do a trial first: the keyword and page analysis are amazing and I think they are really helpful when it comes to optimize every page of a website. Plus, SEMRush competitive analysis allows you to compare the SEO/SEM/domain strenght etc. performances of several websites of your choice, so that you can take action and improve your rankings.
The tool allows you to find high-volume keywords as well as long-tail, low competition keywords for you to target. You can easily find an excellent set of keywords to start building your list which will then be used as part of the SEO strategy for the website. Not only that but you’ll get information for the value of each type of keyword, its CPC value, number of results, volume and even ad copies, etc. Plus, there is information about the topmost ranking domains for every keyword. Also, users can analyze keywords for mobile and desktop performance.
SEMRush allows me to have a second opinion when it comes to SEO tools and techniques. It also provides a valuable keyword analysis tool. Additionally, it allows me to build links for local SEO which has been a huge help with local SEO link-building and monitoring. It allows me to monitor my back links in-depth to ensure that I don't have spammy or poor links connecting to my site, and to search for the best place to create new local links.
Easy to use & manage multiple projects. I love the interface, the help features, all of the SUPPORT with the blogs and videos. Even if you are not an SEO expert, you can quickly get inundated with all of the help available. It covers absolutely every area of SEO - social media, backlinking, tracking rankings, keyword research. And I find it to be pretty affordable compared to using multiple tools.
Thanks so much for offering this helpful tool. It is very useful. In case you want feedback, I think it would be great if you could please also consider including another column to display the linked page (i.e., the actual page that the backlink goes to on the domain). When selecting “All pages on this domain” it is difficult to know which page each backlink is going to on the domain. Thanks for your consideration.
The errors in technical SEO are often not obvious, and therefore one of the most popular. Mistakes in robots.txt and 404 pages, pagination and canonical URLs, hreflang tags and 301 redirects, http vs https and www vs non www versions: each of them can seriously spoil all efforts to promote the site. One quality SEO website analysis is enough to solve all the main problems in this part forever.

SEMRush allows me to have a second opinion when it comes to SEO tools and techniques. It also provides a valuable keyword analysis tool. Additionally, it allows me to build links for local SEO which has been a huge help with local SEO link-building and monitoring. It allows me to monitor my back links in-depth to ensure that I don't have spammy or poor links connecting to my site, and to search for the best place to create new local links.


Terrific blog post. So much great stuff here. Just wondering about Step #16. When you promote your Skyscraper post across multiple social media channels (FB, LinkedIn, etc.) it looks like you are using the exact same introduction. Is that correct? For LinkedIn, do you create an ARTICLE or just a short newsfeed post with a URL link back to your website?

Another excellent feature is the ability to create keyword lists. It allows for the creation of 50 lists, which is great for anyone working on several websites or even several pages on a single website with each one having a separate set of target keywords. You can easily create and organize your workflow across numerous projects and then assign keyword lists to every client. Once again it is an excellent feature for professional SEO experts.
I manage our SEO and I needed another tool in addition to Google Search Console. We also didn't want to pay an SEO vendor, so we decided to go with this tool to help track how our keywords were doing. We had an issue with one of our tags and our keywords dropped off completely and I was able to see that this happened because of the charts in SEMrush, and we made the needed adjustments. If we didn't have this tool that could have been left for months.

Pros: The main thing about Semrush is versatility and SEO functionality, but beside SEO there are lot of things you cqan do with, such as: brand monitoring, position tracking, SEO ideas and backlink audit. If you are not familiar with it, you can watch tutorials which are extremely helpful, but the one thing you should now is that you might be overwhelmed with lot of information about this platform. The price is affordable but it might be expensive for small size businesses. I like the competitor tracking because it is useful and it allows you to see competitor backlinks.
In SEMrush, you can export to CSV and XLS right from Keyword Gap, Backlink Gap, Keyword Magic Tool, Keyword Difficulty Tool, Organic Traffic Insights, Bulk Analysis, Position Tracking, Ranks, Site Audit, Keyword Ad History, and PLA Research. SEO Content Template lets you export its ideas to DOC, On Page SEO checker and Log File Analyzer feature  XLS, CPC Map and PPC Keyword Tool – to CSV, and Display Advertising allows exporting to ZIP.
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