Hi Faizan, glad you found it useful. Yes, SEMrush is definitely one of the best SEO tools out there. When you’re doing keyword research, don’t go for KD score, instead pick low volume keywords with 100 or even 50 monthly searches. And target long tail keywords so you can get traffic from multiple keyword phrases. It might take a good 3 months to get the traffic from search engines if you go that way.
I have been using this Tool for around two years for generating SEO reports for my client and company as well. There are different features which i like most, for instance- Backlink checker, Traffic analytic and domain vs domain. Semrush is the best tool I ever used to do Search Engine Optimization. When it comes to backlink then Semrush is my favorite due to its accuracy and specificness. In addition, Semrush has also helped us to improve our website's search engine ranking by providing insights. The tool also provides a management feature where we can add our project and work on them for a long time. Its been an awesome journey with Semrush. The tool enables us to work on different projects at the same time.
Absolutely love their keyword research tool. Its phrase and related keywords reports give some really good suggestions and the metrics make it possible to decide upon not just the focus keywords but also some related keywords which make way for a strong keyword strategy. And, the fact that they are building a separate mobile database for keywords is also amazing.

You can hire me for as low as $2500 to do pure white hat SEO boosting this page’s authority and this site’s authority as a whole, which enables you to rank up higher in Google when you write a new post or it even boosts your already written live posts. You now have my email :) if you need me, just drop me an email, and we can take it on from there…
SEMrush is hands down the best tool for keyword research. I love that you can do competitor analysis and find the keywords people are searching to go to your competitor's site. You can add all your projects in one big dashboard and see a quick overview of your keyword rankings (I do this every other day to check if my sites were penalized/keywords dropped). The reporting feature is also a great alternative to Google Analytics and we send automated reports to our clients.
What does it mean for a site to be SEO friendly? It goes beyond just posting quality content (though that’s a very important part!). There are all kinds of ways big and small that can prevent your site from being seen by search engines and thus by users. Our free audit tool begins by looking at some of the most important facets of your website you might not even be aware of.
Anyone who has done SEO or continues to do it knows that Google keeps changing its algorithm. That constant change comes in the way of unannounced updates to the algorithm. The On-Page SEO Checker tool ensures that you’re always up to date on the latest updates by ensuring that your on-page and off-page SEO meets the requirements. It checks things like backlinks, content, and the quality of optimization. Plus, it offers changes that you can make to on-page SEO which improves your ranking.
Knowing how well your website is ranking is an essential part of doing SEO. It is important because it tells you how much all that hard work is paying off in the way of search engine ranking position or SERPs. Which of your pages are ranking, i.e., product, content, blog, etc. The Position Tracking tool allows you to monitor your regional, national and local rankings for any of the keywords you’re targeting.
A big chunk of consumers is on social media channels. That is why it is imperative for businesses to be where their target customers are. These platforms can be utilized to maximize engagement and they also make it simple to measure the performance of a brand’s social strategy. By gaining visibility into that aspect, companies can find better ways to reach out to their audience and turn them into purchasers and SEMrush assists businesses in making that possible.
Check the duration of a campaign: If a competitor has been running an AdWords or any other advertising campaign for a while, there is a good chance it was a success. If the ad copy was only used for a short time, you could assume that either it was not bringing in enough traffic or it was because that was relevant to just a specific fashion, holiday or event.

Check Domain Competitors: The Advertising Research tool provides a list of common keywords, online competitors’ AdWords spend, and estimation of paid traffic. The system will exclude results which aren’t from the real market of the domain by analyzing the overall number of keywords for every domain and the number of domains’ most common keywords. If the domains have a very high number of common keywords, they can be considered competitors. So, you can then focus attention on your PPC rivals.


Over the past few months, we have been receiving a lot of requests from people to review SEMrush. One big reason is that it is touted as one of the best SEO software out there especially when compared to competitors like Ahrefs and Majestic. Don’t take me wrong both Majestic and Ahrefs are great, too but SEMrush has its own set of unique strengths that when leveraged properly can yield excellent results in the form of favorable rankings. That’s why we’ve taken the time and put in a lot of effort to write this SEMrush Review.
Another excellent feature is the ability to create keyword lists. It allows for the creation of 50 lists, which is great for anyone working on several websites or even several pages on a single website with each one having a separate set of target keywords. You can easily create and organize your workflow across numerous projects and then assign keyword lists to every client. Once again it is an excellent feature for professional SEO experts.
SEMrush Keyword Research feature gives you tried and tested keywords that can help you in improving your website rank in Google’s and Bing’s top results. It also provides you with the value of these keywords in paid as well as organic search, and which top players are using them in their landing pages. There are ton of useful data outside Google Adwords.
General SEO research for writing new content pages on my company's website and looking at keyword gaps compared with competitors. It is very beneficial to see quick results and nice to be able to compare various domains in one view. An SEO tool is necessary when auditing pages on your site or other sites. I use it now internally, but used to work at an agency where I used it on websites in many different industries. It works well across different industries and has not lacked in terms of collecting more bizarre, unique terms.
Track Competitors’ Ranking: The tool also makes it possible to track competitors’ keywords ranking. If anything, the best and easiest way to know how well you’re doing is to pull up a side by side comparison of yourself versus a competitor for all the search terms you’re targeting. The ability to add up to ten competitors as part of the tracking campaign means that you can easily keep an eye on the top 10.
Pros: The main thing about Semrush is versatility and SEO functionality, but beside SEO there are lot of things you cqan do with, such as: brand monitoring, position tracking, SEO ideas and backlink audit. If you are not familiar with it, you can watch tutorials which are extremely helpful, but the one thing you should now is that you might be overwhelmed with lot of information about this platform. The price is affordable but it might be expensive for small size businesses. I like the competitor tracking because it is useful and it allows you to see competitor backlinks.

Spy On Competitors’ Best Performing PLAs: Which of the competitions’ product listing advertisements are showing up the most on Google? What do the ads look like, well that’s where this tool can help. The PLA Copies report shows you copies of the competitions’ advertisements via Google’s Shopping. You’ll see each ad as well as the number of keywords that bring up those ads in Google Shopping Results. This allows you to pick up the top performing ads used by the competition, analyze how they work, and you’ll know what Google prefers the most and then use them for yourself. The tool’s filters allow you to sort data by Product Price or Product Title. Plus, you can narrow the search to ads that are relevant to your business. Also, all reports can be exported in CSV, XLS and CSV formats.


It's easy to use to in terms of just dropping in a domain or keyword for quick metrics. I also like that you can compare 5 domains. It has been really easy for me to teach our content strategists how to use the tool, even thought they are not as technically savvy. This was the first tool I learned to use for SEO, and it's definitely easy to catch on as a beginner and you do not need extensive technical knowledge.
Ankit, you have very nicely explained the difference between SEO and SEM. I understood them to be part of it each other, but never gave it a proper thought. Search Engine Optimization (SEO) is a technique that helps raise up our (search) rank bring more traffic to our website. While Search Engine Marketing (SEM) is a larger concept that includes SEO as well. Internet Ads are an important component of SEM.

SEMrush could help me a ton with SEO at the moment. I have had two businesses before. I currently work full time for a construction business doing marketing and application development. The reason i no longer have a business is because i couldn’t afford to pay the monthly office space. I lost my team because there wasn’t enough sales coming in. I was trying to gain a large audience by focusing on content and free material. However, it did not produce the results i was hoping for and resulted in me being in debt. I’m 27 years old, still going to school, and working towards my dream. This could help me out tons.. and i have always followed your awesome blog. Give me a chance Matt!
Many websites rely on other traffic generation methods such as traffic from social media, email, referrals, and direct traffic sources over search engines. For sites like these, SEO errors aren’t as important because search engines aren’t their #1 traffic source. For a smaller website, a couple of errors can have a much bigger negative effect than those same errors on a larger website.
Brand Monitoring is essential since it allows you to figure out how popular the brand is becoming. Each time a customer or some other business mentions your brand on a blog or social media post it has a positive effect on your image and also on SEO. The tool will provide you with information if someone or some entity has mentioned your brand. So, you know who is talking about the brand and if what they are saying is negative, positive or neutral. That will give you some ideas as to if you should follow up on those mentions or leave them alone.

Under “Top Organic Keywords” section when you click full report, you are allowed to checkout only first 10 results. It helps me understand which keyword is sending maximum traffic to my competitor’s website. I analyse the keyword for its competitiveness if in case I want to target it. Alternatively, using it as a seed keyword, I perform keyword research through Long Tail Pro. 

Awesome tool. I like the SEMrush’s PPC tools best as it helps you to spy on your competitors’ Ads and you can find the ones that are working and you can reverse engineer and make your own that are similar saving you time and money of testing which Ads work. As a whole i think this is a great tool that all IM should have as it can really help you improve your site ranking and thus improve traffic and profits.
Terrific blog post. So much great stuff here. Just wondering about Step #16. When you promote your Skyscraper post across multiple social media channels (FB, LinkedIn, etc.) it looks like you are using the exact same introduction. Is that correct? For LinkedIn, do you create an ARTICLE or just a short newsfeed post with a URL link back to your website?
Knowing how well your website is ranking is an essential part of doing SEO. It is important because it tells you how much all that hard work is paying off in the way of search engine ranking position or SERPs. Which of your pages are ranking, i.e., product, content, blog, etc. The Position Tracking tool allows you to monitor your regional, national and local rankings for any of the keywords you’re targeting.
Localize Ad Campaigns: Paid search like the one offered by AdWords differs in the way it works from one country to the next. If you are targeting international clients, the advertisements have to be adapted for a specific geography. The local ad campaigns feature allows you to analyze keywords and texts from over a hundred countries in more than twenty languages. You are able to look at what keywords Dutch, French and American users are typing into search boxes to find the services products, etc. that they want.
Easy to use & manage multiple projects. I love the interface, the help features, all of the SUPPORT with the blogs and videos. Even if you are not an SEO expert, you can quickly get inundated with all of the help available. It covers absolutely every area of SEO - social media, backlinking, tracking rankings, keyword research. And I find it to be pretty affordable compared to using multiple tools.
The Advertising Research report is mainly intended to improve your advertising campaigns by providing a glimpse into what the competition is doing. You will find out how the competition is leveraging PPC investments by viewing their traffic, volume, CPC estimations, etc. for every keyword. Plus, you’ll discover valuable information which allows for businesses to improve their PPC system and work on reducing the advertising budget by yielding better results. After all, there is a lot you can learn from a seasoned competitor who may have spent thousands of dollars honing their campaign.
SEMRush allows me to have a second opinion when it comes to SEO tools and techniques. It also provides a valuable keyword analysis tool. Additionally, it allows me to build links for local SEO which has been a huge help with local SEO link-building and monitoring. It allows me to monitor my back links in-depth to ensure that I don't have spammy or poor links connecting to my site, and to search for the best place to create new local links.
Being able to see which keywords are driving to a specific domain is invaluable. Also having detailed keyword research with search volume and difficulty as well as recommendations makes it essentially a one-stop solution. Also, all of the new features that have been added over the years, the keyword magic tool and the disavow tool have been life savers. 
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