SEMrush Advertising feature helps in achieving the maximum ROI from your PPC campaigns. SEMrush gives you valuable data on your competitors’ PPC campaigns, like keywords, budget, campaign activities, and so on. Using these data, you can improve your own campaign and get the maximum ROI possible out of it. This not only helps you avoid certain mistakes, it also saves your time and cost. You cease from burning money in a campaign that gives no or least return.

Spying on competitors have become the norm these days. Without knowing what and how your competitors are doing, it is difficult for a marketer to decide on a marketing technique that will not only drive traffic but also enable conversion. When it comes to website ranking, only paid ads do not serve the purpose. Although paid ads are a quicker way to come to limelight, organic search results are what actually ensure yours stability in the market. Tools like SEMrush helps in digging out the tiniest information about your competitors and thereby, improve your search ranking considerably.
I am using SEMRUSH for the last 3 months and found it the best keyword research online tool which every blogger and internet marketers should use. Especially after they add Indian data on their database, more and more Indian webmaster are using this amazing keyword research tool. But, in my opinion they still need to do some improvement in it, especially with the User-Interface which is cumbersome for a new webmaster.
The Competitive Positioning Map: It provides users with instant information of their direct competitors. The report is based on the domain’s natural traffic and the organic keywords they are ranking for in major search engines. The visual representation also shows rivals, your primary weaknesses, and significant strengths compared to the competition.
I like it and it is a very good tool. But I mainly focus on small businesses, and I often find SEMRush a bit expensive. Plus, I do SEO and not SEM, and I'd pay less for a plan with SEO tools only. I recommend to do a trial first: the keyword and page analysis are amazing and I think they are really helpful when it comes to optimize every page of a website. Plus, SEMRush competitive analysis allows you to compare the SEO/SEM/domain strenght etc. performances of several websites of your choice, so that you can take action and improve your rankings.
Spying on competitors have become the norm these days. Without knowing what and how your competitors are doing, it is difficult for a marketer to decide on a marketing technique that will not only drive traffic but also enable conversion. When it comes to website ranking, only paid ads do not serve the purpose. Although paid ads are a quicker way to come to limelight, organic search results are what actually ensure yours stability in the market. Tools like SEMrush helps in digging out the tiniest information about your competitors and thereby, improve your search ranking considerably.
What i like best about Semrush is that it helps me to create high-quality backlinks without much efforts. This software helps me to do backlink gap analysis for competitors. This lets me evaluate and create a strategy to outrank my competitor. Also, this tool is great to find keywords and content suggestions to rank higher & drive traffic for my website. Without Semrush, I would not be able to obtain much success
Keyword Research: a lot of clients don't know what queries to go for, they just assume their best product is what's best to focus on. SEMrush helps determine what users actually search for. Competitor Research: again, most clients don't know who their true competitors really are. Site Audit: easily find and fix crucial issues in client websites that quickly increase organic search results. And there's so much more!

SEMrush could help me a ton with SEO at the moment. I have had two businesses before. I currently work full time for a construction business doing marketing and application development. The reason i no longer have a business is because i couldn’t afford to pay the monthly office space. I lost my team because there wasn’t enough sales coming in. I was trying to gain a large audience by focusing on content and free material. However, it did not produce the results i was hoping for and resulted in me being in debt. I’m 27 years old, still going to school, and working towards my dream. This could help me out tons.. and i have always followed your awesome blog. Give me a chance Matt!
Brand Monitoring is essential since it allows you to figure out how popular the brand is becoming. Each time a customer or some other business mentions your brand on a blog or social media post it has a positive effect on your image and also on SEO. The tool will provide you with information if someone or some entity has mentioned your brand. So, you know who is talking about the brand and if what they are saying is negative, positive or neutral. That will give you some ideas as to if you should follow up on those mentions or leave them alone. 

It Gives a substantial amount of information in a simply usable file format and having the ability to export the data to excel, that makes adding SEM information in our reports easy. SEMrush can make carrying out keyword research, competitor analysis with super fast speed, which lowers our time spent collecting information and provides us additional time to utilize the metrics and gives much better techniques to our customers.
The Backlink Analytics tool can provide lengthy lists of competitor's backlinks that can be exported in spreadsheet formats. You can see your competitors backlink strategies including legitimate (blogs, directories) and illegitimate methods for gaining domain and site authority on Google. I also appreciate the keyword rankings, as it allows for easy reporting and tracking of SEO optimization strategies and keyword campaigns. Great tools for tracking keywords campaigns against similar business as well.
If you are looking for keywords in languages other than English, you will find Keyword Tool's features very useful. Keyword Tool allows you to pull keywords from 192 Google domains and use 83 Google language interfaces to generate keyword suggestions. That way we make sure that the generated keywords will be relevant to the country and/or language that you are creating your content for.
I’m a big fan of Semrush however I do find the data more reliable for the bigger markets like the UK and the USA as opposed to Australia or Asian sites. I have generally used it in the past when I have specific projects going on in these larger markets as opposed to subscribing continuously. It is actually quite easy to start and stop the subscription. If I had the ongoing need I would definitely have an ongoing subscription.
SEMrush is hands down the best tool for keyword research. I love that you can do competitor analysis and find the keywords people are searching to go to your competitor's site. You can add all your projects in one big dashboard and see a quick overview of your keyword rankings (I do this every other day to check if my sites were penalized/keywords dropped). The reporting feature is also a great alternative to Google Analytics and we send automated reports to our clients.
Relation building – Find influencers in your market, who already published well performing content. For example: Best SEO Tools For.. , Top 10 products, etc. You know these authors are interested in your subject and are possible able (when they like your product or service) to get you in front of your audience and earn you a valuable link doing so. To quickly identify list post, resources and authors for your subject have a look at the Link Building Tool.
Where do I begin? Keyword research, competitive audits, keyword tracking, social monitoring, local listing monitoring are just a few of the things you can do with the tool. It's got pretty much everything you ever need. I particularly like the historical data in the keywords report which allow you to track your historical listings/rankings on a page by page basis.
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