Get Product Feed Insights: While Google AdWords may use keywords to decide if an ad should be shown product listing ads tend to manipulate the product feeds. So, the competition’s PLA feed is a secret, but that’s where this feature comes in. The Position Report generated shows keywords that are signaling their listing to show ads, their PLA’s ranking in search results, the PLAs that are popping up for each keyword, and a promoted product’s price and title amongst a few other things.
Ahrefs isn't cheaper and has a less appealing interface and layout. SEMrush is aesthetically pleasing, but you need to be willing to allocate budget to it and to make use of the comprehensive array of tools it brings to the table to recoup that investment. Free plans might suit if you only want 10 keywords to look at; if not, buckle up. Use it right, and it'll be worth it.
The Competitive Positioning Map: It provides users with instant information of their direct competitors. The report is based on the domain’s natural traffic and the organic keywords they are ranking for in major search engines. The visual representation also shows rivals, your primary weaknesses, and significant strengths compared to the competition.
Easy to use & manage multiple projects. I love the interface, the help features, all of the SUPPORT with the blogs and videos. Even if you are not an SEO expert, you can quickly get inundated with all of the help available. It covers absolutely every area of SEO - social media, backlinking, tracking rankings, keyword research. And I find it to be pretty affordable compared to using multiple tools.
If you would like to know how to use hashtags to get popular on YouTube, you can use a useful YouTube hashtags generator like Keyword Tool. All you need to do is key in the topic related to your video in the search bar. From the results, you can select relevant, high-volume hashtags to insert in your video titles and descriptions to help people find your content.
As of September 2014, YouTube's own keyword tool stopped working. It was moved over to Display Planner's AdWords video keyword suggestions. To use it, you need to have an Google Ads account. Just like the non-existent YouTube keyword tool, it was created to facilitate paid video and ads promotion. Which is why keywords that you will find there might not be closely related to the topic that you want to cover.
Pros: The main thing about Semrush is versatility and SEO functionality, but beside SEO there are lot of things you cqan do with, such as: brand monitoring, position tracking, SEO ideas and backlink audit. If you are not familiar with it, you can watch tutorials which are extremely helpful, but the one thing you should now is that you might be overwhelmed with lot of information about this platform. The price is affordable but it might be expensive for small size businesses. I like the competitor tracking because it is useful and it allows you to see competitor backlinks.
Faizan, since you have a new blog, so you should go for least competitive keywords. You can use SEMrush Keyword difficulty (KD) metrics while doing keyword research for your niche. Don’t target keywords that has more than 50 KD and monthly search volume should not be more than 500-600. Please let me know in case you have any additional question for me.
Brian, I’m going through Step 3, which is referring to the one version of the website. I found a very good free tool (https://varvy.com/tools/redirects/) to recommend. It checks on the redirect and gives you a visual number of hops. More hops mean more delay. For example, if I use your manual method to check on https://uprenew.com, all looks good. However, if I use the tool and check, I realize there is an unnecessary 1 hop/delay, whereby I can fix it. Hope this helps. : )
Brand Monitoring is essential since it allows you to figure out how popular the brand is becoming. Each time a customer or some other business mentions your brand on a blog or social media post it has a positive effect on your image and also on SEO. The tool will provide you with information if someone or some entity has mentioned your brand. So, you know who is talking about the brand and if what they are saying is negative, positive or neutral. That will give you some ideas as to if you should follow up on those mentions or leave them alone.
Quick tip: While doing keyword research with SEMrush, do not select the keywords with search volume more than 1000 per month, as they require a lot of efforts to get required traffic for your site. Choose the keywords between 500 to 1000 per month search volume (or even below) so you can get top 3 or at least first page rankings even if you’ve a new website.