Pavan, I would suggest you to give a try to it. Its a win-win situation for you as you will have free access to SEMrush pro version worth $47 for 14 days and you are not going to lose anything. If you like it, continue using it. With the kind of features SEMrush is offering, there is no alternative as such. With SEMrush, you can track 500 keywords with Pro version (price $99.95) and with Moz, you have to pay $99 for tracking 300 keywords only. So feature wise, SEMrush is much better than Moz or any other SEO/SEM tool available in the market.
Brand Monitoring also allows you to get insights into how competitors and other industry leaders are creating opportunities which you can seize. You can research their present and past activities which then means you’re able to adopt their best practices and find ways to distribute your content saving you time and money which would otherwise be spent on trial and error. So, in a way you are learning from what the competition is doing right.  
Quick tip: While doing keyword research with SEMrush, do not select the keywords with search volume more than 1000 per month, as they require a lot of efforts to get required traffic for your site. Choose the keywords between 500 to 1000 per month search volume (or even below) so you can get top 3 or at least first page rankings even if you’ve a new website.

Check Domain Competitors: The Advertising Research tool provides a list of common keywords, online competitors’ AdWords spend, and estimation of paid traffic. The system will exclude results which aren’t from the real market of the domain by analyzing the overall number of keywords for every domain and the number of domains’ most common keywords. If the domains have a very high number of common keywords, they can be considered competitors. So, you can then focus attention on your PPC rivals.
Any SEO specialist worth his salt knows the importance of backlinks. No SEO campaign can be complete without good quality do-follow and no-follow backlinks from forums, blogs, news websites, etc. within the niche. The Backlinks Report provided by SEMRush provides thorough information regarding geolocation, rank authority and the number of incoming links. These links are seen as votes in favor of your website’s relevance to the subject or niche, in addition to being voted up for credibility and trustworthiness.
Easy to use & manage multiple projects. I love the interface, the help features, all of the SUPPORT with the blogs and videos. Even if you are not an SEO expert, you can quickly get inundated with all of the help available. It covers absolutely every area of SEO - social media, backlinking, tracking rankings, keyword research. And I find it to be pretty affordable compared to using multiple tools.
Removing Cross Group Negative Keywords: Cross-group negative keywords are bound to happen when you use the modified or broad match feature in your campaigns. These terms cause ads to compete with each other, and your CPC will grow as a result. However, while it is time-consuming to remove cross group negative keywords the ‘cross group negatives’ button will save you a great deal of time. You will stay on budget as a result and avoid competing against your own ads.

This isn’t the only tool that mines Google Autocomplete. There’s also KeywordTool.io, but that restricts results to ~700 keywords. Infinite Suggest is another alternative. But, despite the name, it doesn’t seem to find anywhere near the number of keywords that Keyword Sh*tter finds. And there are tons of other Google Autocomplete miners, too. Google “google auto suggest tool” for more. There’s also this tool from SEOChat. It mines autocomplete suggestions from Google, Bing, Amazon, and YouTube.


Building Relationships: Follow up on people linking to your sites to build even more beneficial relationships. You can also use this tool to find trustworthy influencers that are related to your business and who have established page authority. They can help you reach your target audience and earn you a valuable link in the process. Use this tool to see who they’re linking to or who’s linking to them. Reach out and discuss possible ways of getting a link or two from them based on the information our tool presents.
The only weakness and something we’ve mentioned above briefly is its somewhat limited backlinks database. The backlink monitoring tool and others aren’t able to grasp the entirety of most link building campaigns. Many backlinks go unreported. While the new hook up with Majestic’s database does improve things slightly, it still isn’t as good as the competition. So, some work needs to be done to enhance backlink audit results. Though this is in no way, a deal breaker especially compared against the backdrop of solid reporting and insights.
A recent survey of SEO experts from around the world asked about their favorite SEO tool. A total of 50 experts were surveyed out of which 30 of them recommended using SEMrush. It continues to be recommended as the best keyword research and competitive analysis tool on the market. While our above-mentioned review is pretty comprehensive and outlines every feature that SEMrush has to offer you’re really not going to know if this is the right tool for you unless you use it. But most people wouldn’t want to pay 99.95$ just to trial run software or tool they haven’t used before, and that’s where we can help you.
Check if there are governmental or educational links: EDU and GOV links are some of the best as they help to improve authority.  So, every SEO professional knows the value of these links as they directly result in an SEO boost. Just a handful of these links can mean a great deal for your website. The tool shows if there are any of these backlinks to your website.
Faizan, since you have a new blog, so you should go for least competitive keywords. You can use SEMrush Keyword difficulty (KD) metrics while doing keyword research for your niche. Don’t target keywords that has more than 50 KD and monthly search volume should not be more than 500-600. Please let me know in case you have any additional question for me.
Jonathan, when an Internet user searches through Google, then he enters, at that moment, his thoughts in the form of queries. For Google to analyze the query and display the results, there are rankings according to their own algorithms. However, Google also shows users the ads that are of interest related just to the users’ query. These ads at Google are called Adwords and they show an extremely high degree of success because they see ads directly related to the users’ query.
If you would like to know how to use hashtags to get popular on YouTube, you can use a useful YouTube hashtags generator like Keyword Tool. All you need to do is key in the topic related to your video in the search bar. From the results, you can select relevant, high-volume hashtags to insert in your video titles and descriptions to help people find your content.

Brand Monitoring also allows you to get insights into how competitors and other industry leaders are creating opportunities which you can seize. You can research their present and past activities which then means you’re able to adopt their best practices and find ways to distribute your content saving you time and money which would otherwise be spent on trial and error. So, in a way you are learning from what the competition is doing right.  
Access to multitargeted tracking: Do you want to monitor your online activities and presence with precise targeting which includes multitargeted tracking such as location, device and language? SEMrush Guru account gives you access to that! That means, you can easily track any website’s search visibility across multiple devices and locations within a single campaign.

The Marketing Calendar feature by SEMrush ensures that marketers don’t get lost in their marketing activities especially when there are multiple groups of people involved. Most marketers and SEM specialists often forget vital pieces of their campaign, and that results in numerous adverse effects. Now even though this isn’t the most innovative or out of the world tool, it is still extremely useful.
Step 3: Here you can check your blog audit status like Health Score, On-Page SEO checker, Social Media Tracker, Backlink Audit, Organic traffic Insights and Content Analyzer, etc.Step 3: click on the First box (Site Audit), you will get the complete audit details like Errors, Warnings, and Notices. Step 4: Hit on Errors and Warnings then check the problems and follow their guidelines on How to Fix? Your site health improves automatically.

The feature also gives you information about whether the competition is using high-volume keywords or ones with a long-tail to get their ranking. Plus, another important thing the report provides is a look into if the competition is using branded ad copy or branded keywords for better conversions. You’ll also learn how long the competitions’ ads have been around which tells you exactly how successful a campaign was during the year, season or specific periods. All of this is information which can be used to boost your own campaign.
SEOptimer is a free SEO Audit Tool that will perform a detailed SEO Analysis across 100 website data points, and provide clear and actionable recommendations for steps you can take to improve your online presence and ultimately rank better in Search Engine Results. SEOptimer is ideal for website owners, website designers and digital agencies who want to improve their own sites or theirs of their clients.
Brian, I have a burning question regarding keyword placement and frequency. You wrote: “Use the key in the first 100 words … “. What else? I use Yoast and a WDF*IDF semantic analysis tool to check the content of the top10 rankings. Pretty often I have the feeling I overdo it, although Yoast and WDF/IDF told me I use the focus keyword not often enough.
Pros: The main thing about Semrush is versatility and SEO functionality, but beside SEO there are lot of things you cqan do with, such as: brand monitoring, position tracking, SEO ideas and backlink audit. If you are not familiar with it, you can watch tutorials which are extremely helpful, but the one thing you should now is that you might be overwhelmed with lot of information about this platform. The price is affordable but it might be expensive for small size businesses. I like the competitor tracking because it is useful and it allows you to see competitor backlinks.
The Content Analyzer tool also helps you compare different posts against each other and provide you with suggests as to how to improve the content for Google. The other neat feature of this tool is it tracks the performance of the content published on external websites. The Post Tracking sub-feature of the Content Analyzer provides the necessary metrics needed to evaluate how well the material is doing on a partner or referring websites.
You can hire me for as low as $2500 to do pure white hat SEO boosting this page’s authority and this site’s authority as a whole, which enables you to rank up higher in Google when you write a new post or it even boosts your already written live posts. You now have my email :) if you need me, just drop me an email, and we can take it on from there…

Do you know that there are millions of people that are searching for something on YouTube every single day? Fortunately, YouTube is trying to make it easier for people to find what they are looking for. Which is why every time you make a search on YouTube, you will see a list of suggested terms as you start typing your search query. Usually, the most popular and relevant YouTube searches show up in these suggestions.

Absolutely love their keyword research tool. Its phrase and related keywords reports give some really good suggestions and the metrics make it possible to decide upon not just the focus keywords but also some related keywords which make way for a strong keyword strategy. And, the fact that they are building a separate mobile database for keywords is also amazing.
Social media is by far one of the best ways for a business to engage with their target audience and consequently create brand awareness. The Social Media Tracker tool by SEMRush affirms the need for companies to use social media but turbocharges their effort. The tool provides information on things like the top performing posts by competitors so that businesses can see what they have done correctly to engage with people then compare that with their own engagement. This type of comparison is invaluable since it allows companies to hone their social media campaign based on what’s working for the competition.
The organic search report provides SERPs or Search Engine Ranking Position that the competition is targeting. That will enable you to target the same keywords as you compete for the top spot. Also, SEMrush’s organic Search Report allows you see the best performing keywords that your competitors are using to drive traffic as well as a list of new competitors which may otherwise be missed or not been fully aware of with any other tool. It also allows for the monitoring of competitor rank changes of different domains you choose. So, you are always hot on their heels.
Brian, I have a burning question regarding keyword placement and frequency. You wrote: “Use the key in the first 100 words … “. What else? I use Yoast and a WDF*IDF semantic analysis tool to check the content of the top10 rankings. Pretty often I have the feeling I overdo it, although Yoast and WDF/IDF told me I use the focus keyword not often enough.
Step 2: For Example, here I am using this tool for content ideation tool to lookup the content ideas for “dog training” and click the Get Content Ideas button. After a while SEMrush will fetch the relevant data and shows up the topic research results with popular subtopics, headlines and questions asked for the keyword. The tool will provide expandable cards with relevant subtopics. On this screen, you will get 4 different tabs. they are Cards, Explorer, Overview, and MindMap.  
Guess I’ve overlooked more than a few things that SEMRush has to offer. I’ve used it here and there in the past, primarily for PPC projects for me or a client. Content marketing is more of a foundation than a tactic for me personally. Looking like SEMRush can make things easier for me in regards to content research/marketing. Good guide and insights Matthew. Work smarter, not harder, right…
There are two ways to try SEMrush the first is to use our nifty little widget. Just enter the keyword or your website to get a detailed report. The report will outline things like keywords, search volume and a couple of other things. It gives you a sort of taster as to what kind of potential it has to offer, so you know what to expect when the tool is applied in the real world. The widget will convince most people if the tool is something they need from the get-go.
Another excellent feature is the ability to create keyword lists. It allows for the creation of 50 lists, which is great for anyone working on several websites or even several pages on a single website with each one having a separate set of target keywords. You can easily create and organize your workflow across numerous projects and then assign keyword lists to every client. Once again it is an excellent feature for professional SEO experts.

Have you ever received a warning from Google Chrome to not visit a page? It will block the page and prevent you from going there because of some security issue. We begin by ensuring your website passes a SSL Certificate Validity Check. This a whole range of security protocols that should be within your website’s coding or built-in to the domain. It shows the world that your site is trustworthy!


General SEO research for writing new content pages on my company's website and looking at keyword gaps compared with competitors. It is very beneficial to see quick results and nice to be able to compare various domains in one view. An SEO tool is necessary when auditing pages on your site or other sites. I use it now internally, but used to work at an agency where I used it on websites in many different industries. It works well across different industries and has not lacked in terms of collecting more bizarre, unique terms.

We realize that when you make a decision to buy SEO Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and SEMrush reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with SEMrush. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.
In addition to the core tools that are part of SEMrush’s main package, the company has over the years introduced a few separate tools addressing various aspects of content optimization. Some of these tools are still in beta while others are not. Also, they require a separate subscription apart from the main SEMrush suite. Though currently they are free if you’re already part of the SEMrush ecosystem and using their tools. But some things could change later on depending on how well these serve users and what additional features are added.
Guess I’ve overlooked more than a few things that SEMRush has to offer. I’ve used it here and there in the past, primarily for PPC projects for me or a client. Content marketing is more of a foundation than a tactic for me personally. Looking like SEMRush can make things easier for me in regards to content research/marketing. Good guide and insights Matthew. Work smarter, not harder, right…
Anyone who has done SEO or continues to do it knows that Google keeps changing its algorithm. That constant change comes in the way of unannounced updates to the algorithm. The On-Page SEO Checker tool ensures that you’re always up to date on the latest updates by ensuring that your on-page and off-page SEO meets the requirements. It checks things like backlinks, content, and the quality of optimization. Plus, it offers changes that you can make to on-page SEO which improves your ranking.
Social media is by far one of the best ways for a business to engage with their target audience and consequently create brand awareness. The Social Media Tracker tool by SEMRush affirms the need for companies to use social media but turbocharges their effort. The tool provides information on things like the top performing posts by competitors so that businesses can see what they have done correctly to engage with people then compare that with their own engagement. This type of comparison is invaluable since it allows companies to hone their social media campaign based on what’s working for the competition.
Jonathan, when an Internet user searches through Google, then he enters, at that moment, his thoughts in the form of queries. For Google to analyze the query and display the results, there are rankings according to their own algorithms. However, Google also shows users the ads that are of interest related just to the users’ query. These ads at Google are called Adwords and they show an extremely high degree of success because they see ads directly related to the users’ query.

Backlink Geolocation: Do you have any idea how to know where the backlinks are coming from to your website geographically speaking? SEMRush’s Backlinks tool provides you with geo distribution widgets like pie charts, graphs and a world map that will give you the answer to this question. It is invaluable information for anyone doing local SEO. The data is sorted by IP address, the number of links from each IP, the way they are distributed by country and top-level domains.
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