Sure…I do mostly affiliate stuff now but it applies to local too. Say I wanted to do an Amazon aff. site for laptops. I’d google some generic terms like “best laptop 2016” or “laptop reviews” grab the first three or four results of other aff. sites and run them through SEMRush to see what the competition is ranking for see the trends…etc and export the organic results. Lather, rinse and repeat until you have enough keywords.
Many thanks for the insightful write-up on today’s approach to business building. I am particularly intrigued by your detailed explanation on keyword research and what better way to do it than to leverage on a tool that is a cumulation of years of marketing experience. SEO has evolved more and more into a complex and more buyer-focused process and I’m glad that there are people and tools like SEMRush to assist. Looking forward winning a copy.
Have you ever received a warning from Google Chrome to not visit a page? It will block the page and prevent you from going there because of some security issue. We begin by ensuring your website passes a SSL Certificate Validity Check. This a whole range of security protocols that should be within your website’s coding or built-in to the domain. It shows the world that your site is trustworthy!
In SEMrush, you can export to CSV and XLS right from Keyword Gap, Backlink Gap, Keyword Magic Tool, Keyword Difficulty Tool, Organic Traffic Insights, Bulk Analysis, Position Tracking, Ranks, Site Audit, Keyword Ad History, and PLA Research. SEO Content Template lets you export its ideas to DOC, On Page SEO checker and Log File Analyzer feature XLS, CPC Map and PPC Keyword Tool – to CSV, and Display Advertising allows exporting to ZIP.
I like the ability to compare a client’s website to it’s competition. This feature is awesome. Enables side by side comparisons on how you are doing vs competitors for key metrics such as back links, SERP Results, Domain Strength, etc. The information I can get on Organic Search, Paid Search and keywords is also extremely helpful to the work I do. Thanks Matthew for this article. I wish to win this :)
With SEMrush I solved the problem about monitoring main competitor's sources of traffic. Benefits are multiples, I highlight: increase of organic traffic and Google ranking improvements. Technical audits are also very helpful if you work with developers. SEMrush is a all-in-one platform, you can use it for marketing, SEO and Technical improvements.
After the audit has been completed, your team will be invited to a presentation in which your SEO specialist will talk through the findings and recommendations. The Three Deep SEO team will walk you and your team though the roadmap to completion so you know what to expect and when. In addition, you will receive a comprehensive analysis of your site’s health. All of these are customized to you and your specific situation.
Track Competitors’ Ranking: The tool also makes it possible to track competitors’ keywords ranking. If anything, the best and easiest way to know how well you’re doing is to pull up a side by side comparison of yourself versus a competitor for all the search terms you’re targeting. The ability to add up to ten competitors as part of the tracking campaign means that you can easily keep an eye on the top 10.
The Advertising Research report is mainly intended to improve your advertising campaigns by providing a glimpse into what the competition is doing. You will find out how the competition is leveraging PPC investments by viewing their traffic, volume, CPC estimations, etc. for every keyword. Plus, you’ll discover valuable information which allows for businesses to improve their PPC system and work on reducing the advertising budget by yielding better results. After all, there is a lot you can learn from a seasoned competitor who may have spent thousands of dollars honing their campaign.
Jonathan, when an Internet user searches through Google, then he enters, at that moment, his thoughts in the form of queries. For Google to analyze the query and display the results, there are rankings according to their own algorithms. However, Google also shows users the ads that are of interest related just to the users’ query. These ads at Google are called Adwords and they show an extremely high degree of success because they see ads directly related to the users’ query.
The tool will help you see where a website’s traffic comes from; how their audience engages with their site; what devices visitors prefer to use; how multiple websites’ audiences overlap and much more. The market intelligence insights found in Traffic Analytics makes it one of the most powerful tools on SEMrush for market researchers, marketing managers, business development teams, and sales teams.
Many websites rely on other traffic generation methods such as traffic from social media, email, referrals, and direct traffic sources over search engines. For sites like these, SEO errors aren’t as important because search engines aren’t their #1 traffic source. For a smaller website, a couple of errors can have a much bigger negative effect than those same errors on a larger website.
their tools for seo and sem are great, especially the audit tool and campaign tracking. I rely on their customer friendly graphs and competitive intelligence to show customers where they measure up to the competition and where they're performing well. It's really hard to estimate traffic to any particular site, but SEM Rush has some algorithm that calculates it. They also produce great content on their blog and with webinars. They really know who their audience is. I've also found their support to be top notch and are helpful walking you through using the tools features. Campaign tracking and SERP monitoring are also very useful. I've used the site audit feature for years now too.
SEMRush is one of the best solutions I have found for discovering site errors, getting a great explanation on how to fix it, and even posting for social media. It covers end to end so many of the varied areas of SEO, that it's become an invaluable part of my business. My favorite has been utilizing the ranking tools to see how we compare against competitors, and also tips on getting featured snippets (which we achieved for one client this year!)
In addition to the core tools that are part of SEMrush’s main package, the company has over the years introduced a few separate tools addressing various aspects of content optimization. Some of these tools are still in beta while others are not. Also, they require a separate subscription apart from the main SEMrush suite. Though currently they are free if you’re already part of the SEMrush ecosystem and using their tools. But some things could change later on depending on how well these serve users and what additional features are added.
Brand Monitoring also allows you to get insights into how competitors and other industry leaders are creating opportunities which you can seize. You can research their present and past activities which then means you’re able to adopt their best practices and find ways to distribute your content saving you time and money which would otherwise be spent on trial and error. So, in a way you are learning from what the competition is doing right.