Step 2: For Example, here I am using this tool for content ideation tool to lookup the content ideas for “dog training” and click the Get Content Ideas button. After a while SEMrush will fetch the relevant data and shows up the topic research results with popular subtopics, headlines and questions asked for the keyword. The tool will provide expandable cards with relevant subtopics. On this screen, you will get 4 different tabs. they are Cards, Explorer, Overview, and MindMap.  
The Keyword Magic Tools provides you with over a million keywords from which to choose by merely entering into one so-called “seed” keyword. You can then sort through the results based on ranking difficulty, search volume, competitiveness, CPC information and much more. Furthermore, the results can be narrowed down by search topic so that you can home in on the most relevant keywords to your business.
SEMRush provides us with reports on SERP placement, keywords, SEO placement, competitors' SERP strategies, and backlinks. It's an invaluable tool for data which aids in analysis, guides marketing decisions and keeping clients informed of progress in SEO strategies. It was helpful to show how the results of a technical audit increased site visibility. Also good for tracking ad and keyword campaigns.

The Backlink Audit Tool is one of the most important tools when it comes to maintaining and keeping your website up to date with the latest backlinks. You will know who is linking back to your website, which page they are linking to and if someone is running a negative SEO campaign against your site. Whether you’re doing SEO for a client or yourself, one of the goals should be to make sure that you are getting a healthy flow of backlinks from high authority website to rank well.


The tool also helps you discover and follow the hottest topics in your niche via the nifty hashtag reports. You can see which hashtags are making posts more engaging and take a peek at what your competitors are doing. Plus, it allows you to see who has mentioned you, your brand or products with a comprehensive “Mentions” report. The report also helps you discover PR opportunities.
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