Not only does SEMrush give you a great deal of actionable information but also insights into what competitors are doing and you need to figure out what works. While some of the data is arguably speculation, others are the real deal. For instance, knowing what AdWords advertising is working for the competition will help develop your own killer strategy without spending on trial and error. The same goes for other aspects like social media engagement, domain authority, brand mentions, and long tail keyword discovery amongst others.
SEMrush is so feature rich it's like your most favorite desert and after dinner drink all in one - with second helpings included! The keyword data, the social posting tool, the competitor data and more is simply incredible. The training tools, special webinars, and all the support SEMrush offers clients is of tremendous value over and above all its functionality as an SEO/SEM tool.
Over the years as professionals, we’ve run into many social media posting tools that automate the process and provide useful information. However, with a SEMRush subscription, they have made sure that there is no need for an extra tool to do all of that. The tool allows users to schedule and then manage social media posting to Twitter and Facebook. This saves time and helps organize content more easily.
Ahrefs isn't cheaper and has a less appealing interface and layout. SEMrush is aesthetically pleasing, but you need to be willing to allocate budget to it and to make use of the comprehensive array of tools it brings to the table to recoup that investment. Free plans might suit if you only want 10 keywords to look at; if not, buckle up. Use it right, and it'll be worth it.
The only weakness and something we’ve mentioned above briefly is its somewhat limited backlinks database. The backlink monitoring tool and others aren’t able to grasp the entirety of most link building campaigns. Many backlinks go unreported. While the new hook up with Majestic’s database does improve things slightly, it still isn’t as good as the competition. So, some work needs to be done to enhance backlink audit results. Though this is in no way, a deal breaker especially compared against the backdrop of solid reporting and insights.
Check if there are governmental or educational links: EDU and GOV links are some of the best as they help to improve authority.  So, every SEO professional knows the value of these links as they directly result in an SEO boost. Just a handful of these links can mean a great deal for your website. The tool shows if there are any of these backlinks to your website.
It Gives a substantial amount of information in a simply usable file format and having the ability to export the data to excel, that makes adding SEM information in our reports easy. SEMrush can make carrying out keyword research, competitor analysis with super fast speed, which lowers our time spent collecting information and provides us additional time to utilize the metrics and gives much better techniques to our customers.
There are other parts of SEO which you should pay attention to after your audit to make sure you stay competitive. After all, the technical foundation isn't the end of the road for SEO success. It's important to pay attention to your competition's SEO activity, keep an eye on the newest search engine best practices, and maintain local SEO best practices if your business depends on customers visiting a physical address. All of these are elements of a successful SEO strategy and should be corollary to your audit and ongoing SEO maintenance. 

The detailed analysis provides you with related phrases and words which can be added to the content. These additions will make the keyword dense, where you should add backlinks in the content, length of the material in comparison with the competition and how keywords are used compared to the competition. So, if one of your goals is to mimic your competitions’ SEO success the On Page SEO Checker makes life very easy.

A big chunk of consumers is on social media channels. That is why it is imperative for businesses to be where their target customers are. These platforms can be utilized to maximize engagement and they also make it simple to measure the performance of a brand’s social strategy. By gaining visibility into that aspect, companies can find better ways to reach out to their audience and turn them into purchasers and SEMrush assists businesses in making that possible.


The Overview Report shows issues which are of the highest priority, and the ones which are most frequently found on the website. If you want to fix a problem that’s reoccurring throughout the website then click on the Issues Report, and it shows all the URLs of all the pages which are affected. While the Page Report shows all the issues on a particular landing page.

It will also track how many shares your article got on Twitter, Google+, Facebook and LinkedIn. Additionally, it is possible to dig deeper and see the overall number of shares that have changed. It also allows you to track backlinks your article may have received and provide you with a so-called trust score in addition to a page score of the source of every backlink.


Quick tip: While doing keyword research with SEMrush, do not select the keywords with search volume more than 1000 per month, as they require a lot of efforts to get required traffic for your site. Choose the keywords between 500 to 1000 per month search volume (or even below) so you can get top 3 or at least first page rankings even if you’ve a new website.


Here’s where SEMrush pro free account comes in handy. When you enter any of your competitor’s website URL in the backlink section on SEMrush, it gives you the details of the Page Score (newly launched this feature), the titles of the backlinks and URL’s of source along with all the additional details like Anchor text, External links and Internal links to the URL you enter.
SEMrush was originally created to provide e-commerce entrepreneurs with a host of powerful tools which they could use to boost their marketing efforts. The tools focus on every aspect of marketing like PPC, SEO, content marketing, keyword research, SERPs, backlinks, content marketing, social media, etc.  We provide a complete and detailed analysis of each tool and feature in the context of how it helps businesses improve their reach and consequently do more business below.
The other star feature of the Domain Vs. Domain tool is it provides you with a detailed report on the competitors’ domains. You can see all the common keywords their domains are associated with and compare their website’s position for each keyword to your own. This allows you to get some insight into what is working for the competition and mimic their success by optimizing your ad strategy and content marketing.
Thank you for the great checklist. It is really useful and gave us a couple of new hints on optimization process. We’ve been using WebSite Auditor and found it exremely helpful in site’s structure and content analysis, bringing all the statistical information on the validation errors, social mentions, duplicate stuff, etc. under one roof. Still there is so many different SEO information you sometimes cannot understand what to start with. Fortunately you answered this question. Thank you again!
Brian, I’m going through Step 3, which is referring to the one version of the website. I found a very good free tool (https://varvy.com/tools/redirects/) to recommend. It checks on the redirect and gives you a visual number of hops. More hops mean more delay. For example, if I use your manual method to check on https://uprenew.com, all looks good. However, if I use the tool and check, I realize there is an unnecessary 1 hop/delay, whereby I can fix it. Hope this helps. : )
We use the tool mainly to help with our SEO clients. Personally, I like the rating tool on the page. I think it's a great way to compare your page with the top 10 ranking pages for a specific keyword. The site audit in particular can offer quick answers. SEMrush is our main SEO tool and really does it all, especially with the massive updates from last year. Track keyword ranking positions, offer some keyword search tools and compare the domain with others related to it. You can also automate reports that are labeled blank. It also performs domain analysis, tracking of backlinks and audits of sites that we use all the time in our SEO business.
It provides a considerable quantity of info in a simple format and having the capacity to export the data to excel, which makes adding SEM info in our reports simple. SEMrush makes the keyword research so simple, also the competitor analysis with quick speed, which enriches our time collecting data and provides us extra time to use the metrics and provides better methods to our clients. They provide training to all of its users and definitely will even certify you with your SEO expertise.
What does it mean for a site to be SEO friendly? It goes beyond just posting quality content (though that’s a very important part!). There are all kinds of ways big and small that can prevent your site from being seen by search engines and thus by users. Our free audit tool begins by looking at some of the most important facets of your website you might not even be aware of.
SEMRush is one of the best solutions I have found for discovering site errors, getting a great explanation on how to fix it, and even posting for social media. It covers end to end so many of the varied areas of SEO, that it's become an invaluable part of my business. My favorite has been utilizing the ranking tools to see how we compare against competitors, and also tips on getting featured snippets (which we achieved for one client this year!)
Social media is by far one of the best ways for a business to engage with their target audience and consequently create brand awareness. The Social Media Tracker tool by SEMRush affirms the need for companies to use social media but turbocharges their effort. The tool provides information on things like the top performing posts by competitors so that businesses can see what they have done correctly to engage with people then compare that with their own engagement. This type of comparison is invaluable since it allows companies to hone their social media campaign based on what’s working for the competition.
Brand Monitoring also allows you to get insights into how competitors and other industry leaders are creating opportunities which you can seize. You can research their present and past activities which then means you’re able to adopt their best practices and find ways to distribute your content saving you time and money which would otherwise be spent on trial and error. So, in a way you are learning from what the competition is doing right.  
SEMRush is one of the best solutions I have found for discovering site errors, getting a great explanation on how to fix it, and even posting for social media. It covers end to end so many of the varied areas of SEO, that it's become an invaluable part of my business. My favorite has been utilizing the ranking tools to see how we compare against competitors, and also tips on getting featured snippets (which we achieved for one client this year!)

The Backlink Analytics tool can provide lengthy lists of competitor's backlinks that can be exported in spreadsheet formats. You can see your competitors backlink strategies including legitimate (blogs, directories) and illegitimate methods for gaining domain and site authority on Google. I also appreciate the keyword rankings, as it allows for easy reporting and tracking of SEO optimization strategies and keyword campaigns. Great tools for tracking keywords campaigns against similar business as well.
Important note: The code is already active and will remain active for the next couple of days only. It gives 14 day free access to SEMrush Pro account. You are required to enter the credit card information to sign up for the above trial, but you can cancel it at any time before the trial expires and if you forgot to, within 7 days after you get billed (guaranteed refund time). So you won’t lose anything if you are not satisfied with their features.
I like the keyword position tracker and the site auditing with the competitor comparisons. It's really useful to see where my website is with a side-by-side comparison with our competition in regards to specific keywords we're targeting. The site auditing tool helps to identify issues with the website that can easily be fixed in order to get a better grade and be more relevant on search engines.
The Competitive Positioning Map: It provides users with instant information of their direct competitors. The report is based on the domain’s natural traffic and the organic keywords they are ranking for in major search engines. The visual representation also shows rivals, your primary weaknesses, and significant strengths compared to the competition.

If you are searching for an easy and quick way to start lead generation, then this new tool will be a big help. The Lead Generation Tool boasts of a couple of useful features like helping to create an opt-in email form which can be placed almost anywhere on the website to start collecting leads. The tool also provides visitors with a lead magnet which gets them to fill out the form in the way of an automatic website audit summary. The summary provides visitors with a review of their website and requires nothing from the user.
Building Relationships: Follow up on people linking to your sites to build even more beneficial relationships. You can also use this tool to find trustworthy influencers that are related to your business and who have established page authority. They can help you reach your target audience and earn you a valuable link in the process. Use this tool to see who they’re linking to or who’s linking to them. Reach out and discuss possible ways of getting a link or two from them based on the information our tool presents.
Removing Cross Group Negative Keywords: Cross-group negative keywords are bound to happen when you use the modified or broad match feature in your campaigns. These terms cause ads to compete with each other, and your CPC will grow as a result. However, while it is time-consuming to remove cross group negative keywords the ‘cross group negatives’ button will save you a great deal of time. You will stay on budget as a result and avoid competing against your own ads.

The feature allows users to check all incoming links from various URLs to their website’s domain and root domain. Plus, it gives them insight into their domain’s authority and geolocation. The anchor text linking to their website along with URLs, target web pages, titles of linking, etc. combined with the link’s weight of the competitor’s domain is more than enough information to form of a killer SEO strategy. 

SEMRush is one of the best solutions I have found for discovering site errors, getting a great explanation on how to fix it, and even posting for social media. It covers end to end so many of the varied areas of SEO, that it's become an invaluable part of my business. My favorite has been utilizing the ranking tools to see how we compare against competitors, and also tips on getting featured snippets (which we achieved for one client this year!)
Offer Details: Offer expires 9/30/2018 (midnight Pacific Time), and is available only to qualified advertisers who meet the following eligibility criteria: Open to new and verified Bing Webmaster Tools account holders who own their own Website and open a new Microsoft Advertising account; a “new” account is one that has been open fewer than 30 days prior to the date of coupon redemption. Your account will be evaluated daily to verify you meet the eligibility criteria. When criteria is met, a Microsoft Advertising coupon will be sent to each qualified advertiser by email in approximately 3 business days from date of verification. See full offer details here.
A few years back we decided to move our community forum from a different URL (myforum.com) to our main URL (mywebsite.com/forum), thinking all the community content could only help drive additional traffic to our website. We have 8930 site links currently, which probably 8800 are forum content or blog content. Should we move our forum back to a different URL?
A few years back we decided to move our community forum from a different URL (myforum.com) to our main URL (mywebsite.com/forum), thinking all the community content could only help drive additional traffic to our website. We have 8930 site links currently, which probably 8800 are forum content or blog content. Should we move our forum back to a different URL?

Hi Faizan, glad you found it useful. Yes, SEMrush is definitely one of the best SEO tools out there. When you’re doing keyword research, don’t go for KD score, instead pick low volume keywords with 100 or even 50 monthly searches. And target long tail keywords so you can get traffic from multiple keyword phrases. It might take a good 3 months to get the traffic from search engines if you go that way.
Another excellent feature is the ability to create keyword lists. It allows for the creation of 50 lists, which is great for anyone working on several websites or even several pages on a single website with each one having a separate set of target keywords. You can easily create and organize your workflow across numerous projects and then assign keyword lists to every client. Once again it is an excellent feature for professional SEO experts.
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Check if there are governmental or educational links: EDU and GOV links are some of the best as they help to improve authority.  So, every SEO professional knows the value of these links as they directly result in an SEO boost. Just a handful of these links can mean a great deal for your website. The tool shows if there are any of these backlinks to your website.
Many websites rely on other traffic generation methods such as traffic from social media, email, referrals, and direct traffic sources over search engines. For sites like these, SEO errors aren’t as important because search engines aren’t their #1 traffic source. For a smaller website, a couple of errors can have a much bigger negative effect than those same errors on a larger website.
Awesome information Dear publisher but there are a number of alternatives that are better than SEMrush like Moz is incredible for all clients. It has a complete toolbox, an asset focus and a Moz people group for interfacing with other individuals who are overseeing SEO programs. Moz is a top SEO device supplier that utilizations both fundamental and propelled research devices to help you in your website improvement,
I have been using this Tool for around two years for generating SEO reports for my client and company as well. There are different features which i like most, for instance- Backlink checker, Traffic analytic and domain vs domain. Semrush is the best tool I ever used to do Search Engine Optimization. When it comes to backlink then Semrush is my favorite due to its accuracy and specificness. In addition, Semrush has also helped us to improve our website's search engine ranking by providing insights. The tool also provides a management feature where we can add our project and work on them for a long time. Its been an awesome journey with Semrush. The tool enables us to work on different projects at the same time.
There are other parts of SEO which you should pay attention to after your audit to make sure you stay competitive. After all, the technical foundation isn't the end of the road for SEO success. It's important to pay attention to your competition's SEO activity, keep an eye on the newest search engine best practices, and maintain local SEO best practices if your business depends on customers visiting a physical address. All of these are elements of a successful SEO strategy and should be corollary to your audit and ongoing SEO maintenance.
Anyone who has done SEO or continues to do it knows that Google keeps changing its algorithm. That constant change comes in the way of unannounced updates to the algorithm. The On-Page SEO Checker tool ensures that you’re always up to date on the latest updates by ensuring that your on-page and off-page SEO meets the requirements. It checks things like backlinks, content, and the quality of optimization. Plus, it offers changes that you can make to on-page SEO which improves your ranking.
Their SEO content template tool is also a great one for beginners. You have to just put the keyword you want to rank for and the target geo and it will provide you a template to do that. It'll tell you the keywords you need to use in your content and on-page elements and the domains from which you need to rope some backlinks to make your piece rank on the first page.
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