Google’s bots crawl your site to determine its quality, and correct technical on page optimization is one of the main signals used. When you optimize your page based on the recommendations of the website analyzer, you can increase your organic traffic, improve ranking positions, and stay competitive against other sites ranking for your target keywords.
Knowing how well your website is ranking is an essential part of doing SEO. It is important because it tells you how much all that hard work is paying off in the way of search engine ranking position or SERPs. Which of your pages are ranking, i.e., product, content, blog, etc. The Position Tracking tool allows you to monitor your regional, national and local rankings for any of the keywords you’re targeting.
Here’s where SEMrush pro free account comes in handy. When you enter any of your competitor’s website URL in the backlink section on SEMrush, it gives you the details of the Page Score (newly launched this feature), the titles of the backlinks and URL’s of source along with all the additional details like Anchor text, External links and Internal links to the URL you enter. 

I manage our SEO and I needed another tool in addition to Google Search Console. We also didn't want to pay an SEO vendor, so we decided to go with this tool to help track how our keywords were doing. We had an issue with one of our tags and our keywords dropped off completely and I was able to see that this happened because of the charts in SEMrush, and we made the needed adjustments. If we didn't have this tool that could have been left for months.
We realize that when you make a decision to buy SEO Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and SEMrush reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with SEMrush. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.
I have been using this Tool for around two years for generating SEO reports for my client and company as well. There are different features which i like most, for instance- Backlink checker, Traffic analytic and domain vs domain. Semrush is the best tool I ever used to do Search Engine Optimization. When it comes to backlink then Semrush is my favorite due to its accuracy and specificness. In addition, Semrush has also helped us to improve our website's search engine ranking by providing insights. The tool also provides a management feature where we can add our project and work on them for a long time. Its been an awesome journey with Semrush. The tool enables us to work on different projects at the same time.

SEMrush is one of the most comprehensive SEO and SEM tools out there. However, it is not a tool for the budding entrepreneur who is still getting to grips with laying out their website or has no idea what a landing page is. It is a powerful tool that requires a degree of experience. Some tools are obviously more complex than others. Then there are tools that some businesses may never use. Though in the grand scheme of things the goal of every feature ranging from its backlinks monitoring to keyword research, competitor analysis is to give you a leg up on the competition.
Any SEO specialist worth his salt knows the importance of backlinks. No SEO campaign can be complete without good quality do-follow and no-follow backlinks from forums, blogs, news websites, etc. within the niche. The Backlinks Report provided by SEMRush provides thorough information regarding geolocation, rank authority and the number of incoming links. These links are seen as votes in favor of your website’s relevance to the subject or niche, in addition to being voted up for credibility and trustworthiness.
Sure…I do mostly affiliate stuff now but it applies to local too. Say I wanted to do an Amazon aff. site for laptops. I’d google some generic terms like “best laptop 2016” or “laptop reviews” grab the first three or four results of other aff. sites and run them through SEMRush to see what the competition is ranking for see the trends…etc and export the organic results. Lather, rinse and repeat until you have enough keywords.
General SEO research for writing new content pages on my company's website and looking at keyword gaps compared with competitors. It is very beneficial to see quick results and nice to be able to compare various domains in one view. An SEO tool is necessary when auditing pages on your site or other sites. I use it now internally, but used to work at an agency where I used it on websites in many different industries. It works well across different industries and has not lacked in terms of collecting more bizarre, unique terms.
Access to multitargeted tracking: Do you want to monitor your online activities and presence with precise targeting which includes multitargeted tracking such as location, device and language? SEMrush Guru account gives you access to that! That means, you can easily track any website’s search visibility across multiple devices and locations within a single campaign.

Setting up the SEO Writing Assistant is pretty easy and is available at present only for the Google Chrome browser and WordPress. It is compatible with Google Docs which is a good start. To begin with, you need to head over to the download page, log-in (if you don’t have an account one will need to be created), choose to install the browser plugin and activate it post installation.

Check if there are governmental or educational links: EDU and GOV links are some of the best as they help to improve authority.  So, every SEO professional knows the value of these links as they directly result in an SEO boost. Just a handful of these links can mean a great deal for your website. The tool shows if there are any of these backlinks to your website. 

Brand Monitoring is essential since it allows you to figure out how popular the brand is becoming. Each time a customer or some other business mentions your brand on a blog or social media post it has a positive effect on your image and also on SEO. The tool will provide you with information if someone or some entity has mentioned your brand. So, you know who is talking about the brand and if what they are saying is negative, positive or neutral. That will give you some ideas as to if you should follow up on those mentions or leave them alone.
Easy to use & manage multiple projects. I love the interface, the help features, all of the SUPPORT with the blogs and videos. Even if you are not an SEO expert, you can quickly get inundated with all of the help available. It covers absolutely every area of SEO - social media, backlinking, tracking rankings, keyword research. And I find it to be pretty affordable compared to using multiple tools.
In SEMrush, you can export to CSV and XLS right from Keyword Gap, Backlink Gap, Keyword Magic Tool, Keyword Difficulty Tool, Organic Traffic Insights, Bulk Analysis, Position Tracking, Ranks, Site Audit, Keyword Ad History, and PLA Research. SEO Content Template lets you export its ideas to DOC, On Page SEO checker and Log File Analyzer feature  XLS, CPC Map and PPC Keyword Tool – to CSV, and Display Advertising allows exporting to ZIP.
Check the duration of a campaign: If a competitor has been running an AdWords or any other advertising campaign for a while, there is a good chance it was a success. If the ad copy was only used for a short time, you could assume that either it was not bringing in enough traffic or it was because that was relevant to just a specific fashion, holiday or event.
What i like best about Semrush is that it helps me to create high-quality backlinks without much efforts. This software helps me to do backlink gap analysis for competitors. This lets me evaluate and create a strategy to outrank my competitor. Also, this tool is great to find keywords and content suggestions to rank higher & drive traffic for my website. Without Semrush, I would not be able to obtain much success 

What's not to like? There are comprehensive tools to make your search engine marketing (SEM) as strong us possible. With organic and paid search insights, you can find ways to align your keyword strategy and PPC strategy to meet your budget and understand what you're up against and, subsequently need to do. Within a keyword, you can analyse the types of content you are up against: long form, white papers, long blogs, video, if the term has PPC copy topped and tailed, if a snippet exists.


The tool allows you to find high-volume keywords as well as long-tail, low competition keywords for you to target. You can easily find an excellent set of keywords to start building your list which will then be used as part of the SEO strategy for the website. Not only that but you’ll get information for the value of each type of keyword, its CPC value, number of results, volume and even ad copies, etc. Plus, there is information about the topmost ranking domains for every keyword. Also, users can analyze keywords for mobile and desktop performance.
I’m a big fan of Semrush however I do find the data more reliable for the bigger markets like the UK and the USA as opposed to Australia or Asian sites. I have generally used it in the past when I have specific projects going on in these larger markets as opposed to subscribing continuously. It is actually quite easy to start and stop the subscription. If I had the ongoing need I would definitely have an ongoing subscription.
It provides a considerable quantity of info in a simple format and having the capacity to export the data to excel, which makes adding SEM info in our reports simple. SEMrush makes the keyword research so simple, also the competitor analysis with quick speed, which enriches our time collecting data and provides us extra time to use the metrics and provides better methods to our clients. They provide training to all of its users and definitely will even certify you with your SEO expertise.

I like it and it is a very good tool. But I mainly focus on small businesses, and I often find SEMRush a bit expensive. Plus, I do SEO and not SEM, and I'd pay less for a plan with SEO tools only. I recommend to do a trial first: the keyword and page analysis are amazing and I think they are really helpful when it comes to optimize every page of a website. Plus, SEMRush competitive analysis allows you to compare the SEO/SEM/domain strenght etc. performances of several websites of your choice, so that you can take action and improve your rankings.
The Content Analyzer tool also helps you compare different posts against each other and provide you with suggests as to how to improve the content for Google. The other neat feature of this tool is it tracks the performance of the content published on external websites. The Post Tracking sub-feature of the Content Analyzer provides the necessary metrics needed to evaluate how well the material is doing on a partner or referring websites.
Check if there are governmental or educational links: EDU and GOV links are some of the best as they help to improve authority.  So, every SEO professional knows the value of these links as they directly result in an SEO boost. Just a handful of these links can mean a great deal for your website. The tool shows if there are any of these backlinks to your website.
We consider the backlink checker the single most advantageous tool for anyone who wants to improve their backlinking strategy. It also helps you view sources of referral traffic so that you’re aware precisely as to where they are coming from. Not to mention the fact disavow traffic or backlinks from spammy websites. Speaking of spammy websites the backlink checker helps keep you up to date on the latest backlinks, and if you spot a series of links from bad sites, there is a good chance someone is running a malicious campaign against you. So, you have the opportunity to stop it before Google ends up sandboxing your website.
Bearing in mind that the content on your website is the bread and butter of your SEO, SEM and advertising campaign it needs to be very good. That’s where the Content Analyzer tool can help. The tool enables you to understand the audience you’re engaging with. You can view essential metrics like visitor sessions, bounce rates, durations, backlinks, social shares, etc.

We consider the backlink checker the single most advantageous tool for anyone who wants to improve their backlinking strategy. It also helps you view sources of referral traffic so that you’re aware precisely as to where they are coming from. Not to mention the fact disavow traffic or backlinks from spammy websites. Speaking of spammy websites the backlink checker helps keep you up to date on the latest backlinks, and if you spot a series of links from bad sites, there is a good chance someone is running a malicious campaign against you. So, you have the opportunity to stop it before Google ends up sandboxing your website.
Spy On Competitors’ Best Performing PLAs: Which of the competitions’ product listing advertisements are showing up the most on Google? What do the ads look like, well that’s where this tool can help. The PLA Copies report shows you copies of the competitions’ advertisements via Google’s Shopping. You’ll see each ad as well as the number of keywords that bring up those ads in Google Shopping Results. This allows you to pick up the top performing ads used by the competition, analyze how they work, and you’ll know what Google prefers the most and then use them for yourself. The tool’s filters allow you to sort data by Product Price or Product Title. Plus, you can narrow the search to ads that are relevant to your business. Also, all reports can be exported in CSV, XLS and CSV formats.
Check Domain Competitors: The Advertising Research tool provides a list of common keywords, online competitors’ AdWords spend, and estimation of paid traffic. The system will exclude results which aren’t from the real market of the domain by analyzing the overall number of keywords for every domain and the number of domains’ most common keywords. If the domains have a very high number of common keywords, they can be considered competitors. So, you can then focus attention on your PPC rivals.
Terrific blog post. So much great stuff here. Just wondering about Step #16. When you promote your Skyscraper post across multiple social media channels (FB, LinkedIn, etc.) it looks like you are using the exact same introduction. Is that correct? For LinkedIn, do you create an ARTICLE or just a short newsfeed post with a URL link back to your website?
What's not to like? There are comprehensive tools to make your search engine marketing (SEM) as strong us possible. With organic and paid search insights, you can find ways to align your keyword strategy and PPC strategy to meet your budget and understand what you're up against and, subsequently need to do. Within a keyword, you can analyse the types of content you are up against: long form, white papers, long blogs, video, if the term has PPC copy topped and tailed, if a snippet exists.
Not only does SEMrush give you a great deal of actionable information but also insights into what competitors are doing and you need to figure out what works. While some of the data is arguably speculation, others are the real deal. For instance, knowing what AdWords advertising is working for the competition will help develop your own killer strategy without spending on trial and error. The same goes for other aspects like social media engagement, domain authority, brand mentions, and long tail keyword discovery amongst others.
It is also an excellent tool for anyone searching for relevant long-tail keywords that apply to their business. Long-tail keywords help to create more opportunities for ad campaigns, copy, content, and anchor text which boosts SERPs. All of the best keywords that you’re interested in targeting can be combined into one list for easy later reference that way you have all the required data on hand when needed.
Keyword Tool is the best YouTube keyword tool alternative. It uses YouTube autocomplete feature to generate highly relevant long-tail keywords about a particular topic. YouTube autocomplete, just as Google autocomplete, was created to make the user experience better. It helps users find videos faster by recommending related keywords when they start typing in their search query.
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